Parramatta are set to start the 2017 NRL season with a charity on the front of their playing jerseys as the club seeks to move on from a horror 2016 when the club’s image took a battering in the wake of the club’s salary cap rooting.
The club’s chief executive Bernie Gurr told News Corp the club had begun discussions with a charity as they have not secured a major sponsor a month out from the beginning of the NRL season.
Making comparisons to when fellow NRL club Canterbury did it in a restoration job of their image, Gurr told News Corp, “I think when Canterbury did it they demonstrated being good corporate citizens.”
“They helped out a great charity in Camp Quality. It also lets people know you don’t have a corporate sponsor. Let’s face it, part of the mandate of rugby league clubs is not only to be good footy teams, but rugby league is a big part of the community and we have to give back.”
Source: The Australian