The Jetstar Gold Coast Titans have secured a significant coup for next season after striking a lucrative new sponsorship contract with iSelect as the club’s Premier Partner and front of jersey sponsor for the next five years.
For the first time since the club’s inaugural season in 2007, the Jetstar Titans will feature a new sponsor on the front of the club’s jersey, with iSelect’s logo to replace inaugural front of jersey sponsor Jetstar.
In an innovative new sponsorship structure, Jetstar will still retain naming rights to the team after agreeing to extend their long-standing partnership with the club for 2012.
Jetstar Titans Managing Director Michael Searle said it was exciting to be welcoming a new partner into the club’s sponsorship family whilst maintaining the existing sponsorship with Jetstar.
“It’s fantastic that the club can facilitate the addition of a new major partner to the club in iSelect and at the same time continue to build on the great relationship with our naming rights sponsor Jetstar,’’ said Searle.
“iSelect and the Titans are a great fit and this new partnership once again highlights the strength and appeal of the Titans brand, not only from a local perspective but also national as well.’’
To launch the new partnership, Titans senior trio Preston Campbell, Scott Prince and Luke Bailey modelled the new playing strip for 2012 as they conducted a school visit at Robina State High School as part of a community blitz across more than 30 schools in the Gold Coast area.
Chief Marketing Officer for iSelect Mr David May said the sponsorship was a major milestone for the company.
“This is our first major sponsorship arrangement and we are delighted it’s with one of Australia’s leading professional sports organisations,’’ said Mr May.
“It’s clear from looking around here today that the Titans have strong ties with the local community, and that’s a value we share at iSelect. Over the past ten years, we’ve grown our business on the foundation of trust we’ve built with the Australian public.
“Our partnership with the Titans is a natural fit. We are both young, and aspire to be leaders in our given fields for many years to come. iSelect is one of Australia’s fastest growing companies, and we’re very excited to make the journey alongside the Titans.’’
Jetstar Group Chief Commercial Officer David Koczkar said the airline greatly values its partnership with the Titans.
“Jetstar has been a proud supporter of the Gold Coast Titans since the club first launched in 2007 and we are delighted to continue our association as the naming rights sponsor into 2012,” Mr Koczkar said.
iSelect is the leading provider of comparison and choice for Australian consumers in the market for household products and services. iSelect’s partner providers include some of Australia’s largest companies, across insurance, telecommunications and banking.
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