Cricket


Source: Sponsorshipmag.com
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Cricket

Energy Australia & Jenny Craig join forces with Melbourne Stars

Posted December 8, 2011 by Sports Business Insider

The Melbourne Stars have notched up their first win for the season without having to bowl a ball. In a very positive sign for both the team and the revamped league, the Stars have signed EnergyAustralia as the team’s principal partner and Jenny Craig as the secondary partner. Both EnergyAustralia and Jenny Craig have agreed […]


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Adelaide Strikers captain Michael Klinger. Source: Adelaidenow.com.au
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Cricket

Adelaide Strike Big Bash Deals

Posted December 8, 2011 by Sports Business Insider

The Adelaide Strikers have secured two locally based partnerships with West End (Principal Sponsor) and People’s Choice (Partner) as major partners for the inaugural KFC Big Bash season. The two South Australian businesses have thrown their support behind the Adelaide Strikers, saying the new team’s first season was an exciting moment in the state’s sporting […]


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Sweeping changes ... the Crawford report follows the Argus report in August. Source: WILLIAM WEST / AFP
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Cricket

Cricket Australia board set to be disbanded

Posted December 6, 2011 by Sports Business Insider

In the same week that rugby league prepares to hand over power to an independent commission, the Cricket Australia board will be left with little alternative but to sack itself. David Crawford, who re-designed the AFL hierarchy in 1992, will present a secret report to the CA board tomorrow recommending sweeping changes. It is understood […]


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MORE BIG BASH: New Zealand's domestic Twenty20 competition, the HRV Cup, has been extended until 2015 by NZ Cricket.
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Cricket

NZC extends Twenty20 league until 2015

Posted November 10, 2011 by Sports Business Insider

Twenty20’s growing influence on the game was emphasised with New Zealand Cricket comfortably nailing a three-year extension to their domestic league today. NZC announced in Auckland that HRV will now be involved through to 2015. After two years of their opening three year deal, they had decided to stay in the game. T20’s HRV Cup […]


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Cricket

Bupa and Cricket Australia announce health partnership

Posted October 10, 2011 by Sports Business Insider

Bupa, a leading Australian healthcare group today announced a three-year partnership with Cricket Australia (CA) that will see the country’s premier four-day competition renamed the Bupa Sheffield Shield. As part of the partnership, Bupa will also fulfil a pivotal off-field role by becoming the Australian cricket team’s official health partner. Importantly, Bupa will continue to […]


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